Joe has a YouTube video called "Subjectivity is implied" about how people use the argument that someone's opinion is invalid if it's subjective, and how that argument doesn't make sense.[1] Some people on the internet got angry about this video, so Joe acts like people will get mad if he says the word "objective", and sometimes he says "the O-word" instead.

References

  1.     “Joseph Anderson” video: “Subjectivity is Implied”.